Turns out a massive marketing push works wonders for your bottom line...if you happen to be Spotify, that is, and can also deliver a much-hyped, well-designed music streaming service (I'm using mine right now!).
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Source: http://feeds.gawker.com/~r/gizmodo/full/~3/iCN75atW2UA/looks-like-the-spotify-hype-worked-service-spots-itself-70000-paid-subscribers-in-one-week
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