Yesterday at the Direct to Consumer Wine Symposium keynote speaker Pam Danziger presented some sobering statistics about the new wine consumer. Using demographic analysis and her own experience with�luxury�goods marketing she made a compelling case for the wine industry entering a ‘luxury drought’ until 2020 when the Millennial generation�will become the main consumer of higher [...]
Does The Wine Industry Face A ‘Luxury Drought’? originally appeared on Winecast. Licensed under Creative Commons.
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UNITED ONLINE VARIAN SEMICONDUCTOR EQUIPMENT ASSOCIATES Diane Kruger Dido
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